CHEERS TO THE NEWS: We Started A Candle Company In 2023

CHEERS TO THE NEWS: We Started A Candle Company In 2023

In the bustling city of Charleston, South Carolina, two creative minds, Baleigh Shortreed and Russell Fleming, have turned their love for date nights and candlelit ambiance into a unique business venture. Say hello to Aroma on the Rocks, a newly established candle company with a twist. Not only do their scented candles fill your space with delightful fragrances, but they also promote sustainability by utilizing drinkable glassware as candle containers. With a mission to reduce damage to the planet and minimize excess waste, Aroma on the Rocks is bringing a refreshing concept to the world of home fragrance.

A Date Night Turned Business Venture

Baleigh and Russell, a dating duo with a passion for creativity and sustainability, embarked on an exciting journey to launch Aroma on the Rocks. What began as romantic evenings spent in candlelit settings soon sparked the idea to create their own line of unique candles. They saw an opportunity to infuse their love for candle-making with their commitment to environmental responsibility. The result was the birth of their candle company, which combines the pleasure of fine fragrances with a mindful approach to waste reduction.

Sustainability at the Core

Aroma on the Rocks stands apart from traditional candle companies by focusing on sustainability as its core value. The founders were determined to create an eco-friendly product that goes beyond just providing a pleasant olfactory experience. By repurposing drinkable glassware as candle containers, the company aims to reduce the consumption of single-use containers and minimize the carbon footprint associated with candle production.

Each candle is meticulously handcrafted using natural soy wax and infused with high-quality fragrances inspired by popular drinks. The scents range from fruity mocktails to comforting hot beverages, allowing customers to enjoy the aroma of their favorite drinks without the calories. The combination of enticing scents and the allure of repurposing the candle containers makes Aroma on the Rocks a perfect choice for both eco-conscious consumers and candle enthusiasts alike.

scent shots from the mocktail collection
Scent Shots from the Mocktail Collection

Candles with a Twist

One of the standout features of Aroma on the Rocks is its innovative approach to candle packaging. After the candle has been enjoyed and the wax has melted away, the glassware container can be washed and reused as a drinkable vessel. This unique concept encourages customers to repurpose the containers in their daily lives, promoting sustainability and minimizing waste.

In addition to promoting sustainability, the glassware containers also add a touch of elegance and sophistication to any home decor. They serve as a lasting reminder of the delightful fragrance that once filled the space, and they can be cherished for years to come.

A Commitment to the Planet

Baleigh and Russell’s commitment to the environment extends beyond the products they create. Aroma on the Rocks actively seeks to minimize its ecological impact in every aspect of its business operations. From sourcing sustainable materials to using recyclable packaging, the company strives to leave the smallest possible footprint on the planet.

Through their candle company, Baleigh and Russell hope to inspire others to adopt more sustainable practices in their daily lives. By demonstrating that sustainability and creativity can go hand in hand, Aroma on the Rocks invites customers to join them in their mission to create a more environmentally friendly world.

Aroma on the Rocks has set a new standard in the world of scented candles by combining fragrance, sustainability, and creativity. Baleigh Shortreed and Russell Fleming have turned their passion for date nights into a flourishing business venture that promotes repurposing, waste reduction, and a greener future. As their drink-themed candles fill homes with delightful aromas, they also serve as a reminder of the importance of cherishing the planet we call home.

So, let’s raise a glass — or a repurposed candle container — to Aroma on the Rocks and their innovative approach to sustainability in the candle industry.

Cheers to a fragrant and environmentally conscious future!


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